Zwift has announced a first-of-its-kind video integration with Strava. Effective this week, Zwifters can attach 15-second video clips to their virtual Zwift activities uploaded to Strava.
Zwift is the first Strava partner to take advantage of the video API since Strava launched video functionality for its community of over 100 million athletes globally in June 2022.
A release from Zwift added that… ‘This integration gives Zwifters an opportunity to elevate their experience on Strava by allowing an easy way to share videos of favourite moments from their rides, runs, or races; whether it is a favourite spot in Zwift’s virtual worlds or a decisive moment in a race.’
To capture a video, Zwifters will click an icon on the action bar on their desktop interface, or on Zwift Companion App, to record the previous 15 seconds. Zwifters can also capture multiple videos in a ride.
Video will also automatically record when notable moments in the Zwift game occur such as winning a segment jersey or hitting a weekly fitness goal. After ending their ride, Zwifters can then select which video to upload to Strava. All videos, whether uploaded to Strava or not, will also be downloaded to the Zwifter’s device and users can delete unwanted images.
This feature is available today on iOS and MacOS devices, followed shortly by TVOS, Android, and other devices.